Jessica, I'd have been far more motivated to like this article without a single mention of Bezos. As a professional and prize winning writer, I tend to agree with the general advice, which one can find in a great many places other than spilling out of his foul mouth. I would sooner spit in this cretin's face and shovel dog shit on his shoes than attend his advice. I feel similarly about Elon Musk and Tony Robbins. I realize you have a beat to cover for Inc, but there are other, better role models. Just saying.